Rip off British Hi-Fi Industry

[Steve Toy]

Coherent makes things so he is fine doing that, perhaps he should make more things.

Audio Works also makes things. They have that in common too.

[Rick O]

Not unreasonable, all retailers are tared with the same brush.

That's a hell of a generalisation.

As for ebay; it's brilliant as long as you don't want any service included.

[WikiBoy]

That's a hell of a generalisation.

As for ebay; it's brilliant as long as you don't want any service included.

What service it is a direct selling method - the service is down to the seller. That is why the feedback and the new star system so you see a record and a reputation.

[StanleyB]

I have few complaints about eBay. Damn good portal to my own website.

I have been asked many times why I don't increase my sales by selling to retailers. Well frankly my dear, I don't give a damn about retailers wanting to do business with me. They want 60% margin, may pay in 60 to 90 days, and want coverage on postage etc of goods returned as faulty. Some even demand compensation if goods cannot be supplied, and they won't accept price increases no matter if production cost go up.

The only downside of selling direct is that the goods can be sold in a lower price range. It is a sad fact of life that a lower price is seen as an inferior product. I have learnt from that, so some of my next items will reluctantly see a price hike so that I can bank all that extra money with tears in my eyes. If I don't increase the prices I won't gain respect and see a flood of punters beating a path to my door. It's a mad world out there, but bragging factor about how much one spent on their equipment is still king.

[Chris Frost]

Again my point is there are only two important things, people who design and build product and people who use product. Everything else is on-cost.

Who says that every audio designer also wants to be the guy responsible for selling, packaging, administering etc?

[Chris Frost]

It is a sad fact of life that a lower price is seen as an inferior product. I have learnt from that, so some of my next items will reluctantly see a price hike so that I can bank all that extra money with tears in my eyes. If I don't increase the prices I won't gain respect and see a flood of punters beating a path to my door. It's a mad world out there, but bragging factor about how much one spent on their equipment is still king.

Now that is interesting. So one of your biggest challenges is getting people to appreciate the quality despite the price.

[StanleyB]

Now that is interesting. So one of your biggest challenges is getting people to appreciate the quality despite the price.

Nope, in my case it is the other way round. Getting people to appreciate the low price, despite the high quality. THE most common comment levelled against my product is that how excellent it is for such an unbelievably low price. That basically says it all as far as pricing pitch is concerned. Some punters on some forums go as far as to mention that they are looking for a similar product that cost a bit more.

It reminds me of two guys at my former workplace. One had a Jag and the other an Aston. Both looked alike and both were Ford cars. But the fact that one was more expensive made it the more popular invite at lunch time.

[Mike]

THE most common comment levelled against my product is that how excellent it is for such an unbelievably low price.

Point me in the direction of your 'product' please so that I have a clue!

[snapper]

Point me in the direction of your 'product' please so that I have clue!

http://www.homehifi.co.uk/main/main.html

HTH

And currently it's being used in my system,making a Perpetual Technologies DAC and upsampler redundant.

[WikiBoy]

There are lots on ebay like Sensi and me, mostly home cable makers but others are coming up with things. Also lots of kit bits appearing, including rip off copy boards from China, which I don't really approve of but copy Naim amp boards for £20-£30