Originally Posted by
Colin
I keep being told by various companies that selling on the web is the way forward. You can buy it, and if you don't like it send it back, you pay only for the transport. In theory fine, other than lets say, I want to compare 3 amps at say £500.00. So I either have to pay for all 3 and get them to my home at the same time, or have one follow the other. I would prefer all at the same time, so I need to have 3x the cost price available at the time of purchase. I have to pay 3 x delivery fee's, plus 3 x return fee's, say £25 a box each way, so that £150 in transports cost to buy a £500 amp. Most couriers deliver between 8 and 5.30, so some one has to be at home to receive them. Will they all deliver on same day, or a weekend, will they hell, so that's either one or two days holiday gone to take delivery, another to send them back. How much is that- anywhere between £80 and £320 in lost wages on a low wage- lets half it £200, so £200 plus transport of £150, thats cost the customer £350 to buy a £500 pound amp, those margins don't look so silly do they? If we assume that the man selling the amp at £500 is not registered for VAT, but needs to be with the direct scheme, thats £80 ish- these £500 pound amps are soon going to be £1000 when all the costs are covered. I would rather use a day off to visit a retailer, compare how stuff looks and sounds and make my choice rather than have a box sent to me. All the internet sales route does is move the logistics problems- and point them straight at the paying customer.