Richard's hi-fi ranting 'Room 101'

[WikiBoy]

Gross salary, say 4k per month,- rent, heat, light, water, and rates, say 1k, - plant and equipment renewal and transport say 300pm,

Thats a total of £63k pa. / £180 = 350 units pa sold just to break even ! No chance !

That's more than one sale a day for every working day of the year without fail ! 2 a day shows a good profit. 1 a week is a horrendous loss.

There's no way that NVA is much more than an expensive hobby, but there's nothing wrong with that as long as you don't expect to operate to the same standards as a real manufacturer.

If it's a livelihood you're looking for, look elsewhere Chris, but I expect Richard knows all this.

This is not a company, I do not pay myself a salary.

My living is my business and I am very happy with it. I work when I want, I play when I want. I have no debts, I pay for everything upfront, I owe no one and no one owes me. I am sitting on about £20k of component stocks and suppliers are bending over backwards to supply me. I work from home (with all the relevent permissions). I roll out of bed when I want, I work until I don't want to. My other job is a pleasure I would do even if I paid for the privilege and pleasure to do it.

My life couldn't be better apart from I have to move into a bigger house as I need more storage in order to relaunch the Statement Range and Cube and Cubix loudspeaker designs. Also sometime this summer I will have re-register for VAT which is something I didn't want to do, but I am right on the limit now, that is a pain in the arse and will put 17.5% on the price straight away.

I am so fit to weather this recession it is perfect. WHY mainly because I don't have retailers paying me late, if at all. I have the right potential customers and the right price. Plus I don't care how many sales happen, I don't have to chase them, I don't have to market myself.

Lets see who is still with us when this recession has run its course. Not many I will be bound, a good process, and natural selection will take its course in this process and no amount of marketing, amateur or professional, will stop the grim reaper taking his toll.