Originally Posted by
synsei
A good example of how things can go terribly wrong very quickly is Apple, who are historically quite an arrogant company to deal with. One thing that has kept them afloat for a very long time is that they were the the king of cool, producing products which looked real good and that just about everybody wanted. Unfortunately Apple hasn't had a good buffing since Steve Jobs died and the rot has begun to set in. Even their core customers are detecting the unmistakable odour of rotting fruit and they are beginning to look elsewhere for riper fruit in other bowls.