Elevated Standard
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Elevated Standard
I could have sworn it was 'egotistical sandpiper'? ?
it use to stand for "esprit series" which was some of there top of the line stuff both in price and build/design.
then i think someone at sony twigged that the es badge added kudos to a product and started diluting it down to there slightly above average so so products,although to be fair there was afew gems under that diluted es badge useage.
i still have nightmares at all there great classics and real top of the line classics sony uk forced me to destroy because they where no longer allowed to sell it:violin:
I believe the official explanation is that ES stands for “Extremely High Standard.” And yes, it started in late 60s, even though early ES components were not labeled as such.
http://www.thevintageknob.org/sony-ES.html
i stand corrected,and spot on guys
old age and a fading memory is a beautiful thing:D:D